Brand differentiation in a crowded market
Landmark Department store is a full size, high-traffic, locally based retailer in Manila. The design briefs focus on creating a flexible plan with interiors that are modern in inspiration. Geometric forms, with large-scale civic and entertainment focused spaces, expressive ceiling forms, luminous window walls, and bold graphic elements combine to create a distinctive point of view in a crowded market.
Multiple projects, including renovations and ground-up projects ranging from 2,000m to 35,000m in size have all contributed to an increased awareness of the Landmark brand and its appeal in a highly competitive market.